Digital Marketing and Web Design Insights - Vertix Media

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15 things that actually help rank a WordPress website

While SEO is the same for most websites, no matter what content management system you\'re using, but there are some great tips that improve your chances to rank higher with your WordPress website. Let\'s start with these pass/fail ranking factors, that won’t necessarily help you rank higher, but might cause some serious problems if you don’t take...

How to Optimize Google My Business

We compiled a short list of optimizations that you can run for your Google My Business (GMB) page to help attract more customers and improve your branding on Google Maps. Fill out your Google My Business profile While it might sound obvious, but we found that most businesses don\'t spend enough time when working on their GMB page. You need to...

Best Print Ads of 2018

Cannes Lions - International Festival of Creativity is taking place next week in Cannes, so we decided to recap Best Print Ads of the last year - winners in Print and Publishing category to refresh your memory and inspire you to create something amazing. And if that\'s not enough for you - we suggest you to have a look at our article about Design and...

5 ways to waste money on SMM

I guess you already know that targeted advertising on Instagram and Facebook is a very powerful marketing tool that can generate leads, customers and profits for most types of businesses, especially B2C. Today we\'re talking about 5 most common mistakes that end up wasting your SMM budget on Facebook and Instagram ads: Goals are not set for...

Google announced Core Search Algorithm Update

This coming Monday, June 3, Google will be releasing a new core algorithm update for Google Search. Google already made previous core updates in the past, actually they usually make these every couple months - the last one was in March. Tomorrow, we are releasing a broad core algorithm update, as we do several times per year. It is called the...

Best backlink tools for SEO

Backlinks are an essential part of search engine optimization, so monitoring your and your competitors\' backlinks  is a key to success. We are going to discuss a lot of different options with their pros and cons, paid and free services, but always keep in mind that you always get what you pay for. Free Backlink Tools Let\'s start with reviewing...

Mobile-first indexing is coming to Google search

We warned you, it\'s coming. The thing that we expected over the past few years, finally happened. Google first announced plans to move to indexing with the priority of mobile content in 2016. Such a system means that the ranking of pages in the search will depend on their mobile version, and not on the desktop, as before. This means that if you\'re...

Why do I need a website for my business?

Having a website is a way to show your digital presence in the internet. If you are a business owner who wishes to expand your company - you absolutely need to have a website. However, it is not just enough to have a website. The website should reflect a clear image of your brand, stand out among your competitors, have all necessary and useful information...

Do I need a new website?

The site is the face of business. A modern website attracts people, they want to learn more about your company and ultimately become customers. A badly designed or outdated site does exactly the opposite. So to answer your question \"Do I need a new website?\" - If it includes some of the items that we are about to discuss, then ABSOLUTELY YES! We...

How to start email marketing in 2019

If you are seriously planning to promote your business with email marketing, you can\'t do that without your domain. After all, the user is waiting for a letter from the brand, and not from an unknown sender. To open an email, he must clearly understand who it is from. Similarly, email services such as Gmail, Yahoo or Outlook should understand...

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